Accurate directory listings are the backbone of local SEO. When your NAP...

https://www.seo-bookmarks.win/local-search-engines-rely-on-accurate-data-to-decide-if-your-business-is

Accurate directory listings are the backbone of local SEO. When your NAP consistency—Name, Address, and Phone number—is identical across the web, Google gains the confidence to show your business in search results