AI search is shifting SEO beyond link rankings: brands now need clear, useful...

https://trevorscoolop-eds.publishlane.com/posts/how-to-make-sure-ai-summaries-include-your-actual-strengths

AI search is shifting SEO beyond link rankings: brands now need clear, useful content that earns visibility in answers from ChatGPT and Google AI Overviews. Learn practical ways to strengthen expertise, structure pages, and track citations.