Forget the idea that hybrid is just a livestreamed keynote. That approach...

https://businesscloud.co.uk/news/the-hybrid-events-boom-how-smart-event-companies-are-capitalising-on-a-9-billion-opportunity/

Forget the idea that hybrid is just a livestreamed keynote. That approach misses the real point of the medium. We are looking at a $9 billion growth opportunity for B2B organizers who treat hybrid as a long-term strategy rather than a temporary fix