Measuring AI search is tough because answers are non-deterministic and shift...

https://instaquoteapp.com/neighborhood-level-geo-testing-for-ai-answers-is-that-even-possible/

Measuring AI search is tough because answers are non-deterministic and shift wildly based on geo variability. Traditional scrapers don't cut it—they can’t map how LLMs actually perceive or cite your brand. That’s why we built our own stack