When SaaS companies raise prices, conversion often dips—sometimes by as much as...

https://record-wiki.win/index.php/How_Can_Revenue_Go_Up_if_Conversions_Go_Down%3F_Decoding_the_Revenue_Lift_Pricing_Puzzle

When SaaS companies raise prices, conversion often dips—sometimes by as much as 31%. But that drop can come with a 22% revenue boost